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  • Writer's pictureJAG Hong Kong

The Importance of Signage for your Business

The correct signage is not only important for your business, it acts as a silent salesperson, drawing attention to and, thus, customers to your business. It is a highly effective marketing tool that draws potential customers attention and helps differentiate your business from others in the street that you may be in direct competition with. Essentially, they act as a primary link between you and your customers.


Knowing what signage suits you and your business best is of paramount importance and that why we here at JAG Hong Kong are here to help you make the best out of your signage which, in turn, will help you get the best out of your business. Here are a few tips from the pros – and once you’ve had a read, then just give us a call and our team of experts will be on hand to fill in all the gaps and answer any questions you may have:


The type of sign you have is important – whether it’s on the ground or on the side of your building – it’s there to attract the customers eye and it’s the first thing that people see and says a lot about what you are trying to portray about your business.


Be significant – a sign is there to highlight your logo and reinforce your brand. Make it visible, easy to read and understand and continuous. This is, essentially what draws people to your company over another one.


Be cost effective – signage is an inexpensive way to let people know you are there. For those on a strict budget, signage is perfect. They are easily replaceable, reusable and recyclable. They can also e moved to different locations as and when you need depending on the style of signage you go for.


A great sign is a snapshot of your company. So make it impressive without the need to spend thousands. Give us a call at JAG Hong Kong on 5282-4452 or drop us an email on and our friendly team will e more than happy to assist you.


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